Persona Architect
Build detailed audience personas and get targeted content ideas.
Build a Persona
Hold Ctrl/Cmd to select multiple
Fill in the form and click Build Persona
Build detailed audience personas and get targeted content ideas.
A persona is a semi-fictional representation of your ideal follower or customer. It helps you create content that resonates by putting a face and story to your target audience.
Most brands benefit from 2–4 personas. Too few and you miss segments; too many and your content becomes unfocused. Start with your top 2.