Engagement Rate Calculator
Calculate your ER and compare against platform benchmarks.
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Calculate your ER and compare against platform benchmarks.
ER = (Likes + Comments + Shares) ÷ Followers × 100.
Above 3% is good. Above 6% is excellent. Micro-influencers typically average 5–10%.
Yes — reach-based measures engagement vs. people who actually saw the post, often more accurate.